Go & Grow Is Now a Standalone Brand: What This Means For You

Go & Grow
Editorial team

We are entering a new era: Go & Grow is now officially a standalone brand. But before we go into the details, let’s cover the most important part: nothing changes for you as a customer. You can keep using Go & Grow exactly as you do today; no action is required.

As Go & Grow has evolved into a widely used and trusted product across Europe, we’ve updated its underlying structure to match the scale and maturity of the business.

From 20 April 2026, the legal entity behind Go & Grow, Bondora Capital OÜ, has been renamed Go&Grow OÜ and will soon operate as an independent brand outside the Bondora Group.

Why we are making this change

Over time, Bondora has developed into two strong, clearly established areas of business:

  • a responsible consumer lending business, operating across multiple European markets,
  • and Go & Grow, which provides a simple, trusted way for customers to access a diversified portfolio of loans, issued by Bondora.

Structuring them as separate companies brings clearer focus and governance to each, while preserving the close cooperation between Bondora and Go & Grow.

This change reflects how the business already operates today and supports its continued growth in the future.

What this means for you

For you as a Go & Grow customer, everything continues to work as it always has.

What stays the same

  • You continue using the same Go & Grow account, app, and login.
  • Your balance, investments, and withdrawals are unaffected.
  • Go & Grow continues to provide simple access to a diversified portfolio of consumer loans issued by Bondora.
  • The target return mechanics and liquidity model stay the same.
  • No action is required from you.

What changes

  • The legal entity name behind Go & Grow is now Go&Grow OÜ.
  • You will see a new domain: www.goandgrow.eu
  • Emails and documents will come from the updated brand and legal name.
  • The visual identity and branding will gradually reflect Go & Grow as a standalone brand.

If you notice these updates, you can be confident that it’s still us, and your account and funds continue to be managed in the same way as today.

How Go & Grow and Bondora work together

Although Go & Grow now operates as a separate company from Bondora Group, the close cooperation with the lending business remains unchanged.

Bondora continues to originate and service consumer loans in its markets under the same risk management principles, licenses, and regulatory supervision as before. At the same time, Go & Grow focuses fully on providing a simple, automated investment experience.

Both companies remain owned by the same group of core shareholders.

Built for long-term stability and growth

Bondora was founded 18 years ago with a clear mission: to connect investors and borrowers through simple, accessible, and transparent financial solutions.

That mission remains unchanged.

Today’s step ensures that Go & Grow is structured in the best possible way to continue delivering a simple, reliable experience for hundreds of thousands of customers – now and in the years ahead.itions Go & Grow for an even stronger future to support your financial goals.

Go & Grow
Editorial team
At Go & Grow, our Editorial Team combines years of fintech experience with a passion for financial education. We’re here to share trustworthy insights, platform updates, and easy-to-understand investment tips for everyone.
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